By Amy Vale
Mobile
World Congress is the world’s largest exhibition of the mobile industry,
featuring prominent executives and professionals from mobile operators, device
manufacturers, technology providers, vendors and content owners. This year’s
conference will take place in Barcelona, Spain, February 25-28, and will see
thousands of mobile industry professionals converge to explore the new mobile
horizon.
This year’s event has special significance for us. On
Tuesday, February 26th, in a session titled Marketing: How Not To Build A
Mobile Campaign, our very own CEO David Gwozdz will offer a
light-hearted look at how mobile advertising and marketing are moving on from
their early incarnations and in the next phase of development. The session will
paint a clear picture of what works when strategizing and executing mobile
advertising campaigns, as well as a candid look at common mistakes that many
marketers make. If you plan to be at the event, be sure to stop by and visit
our team to discuss the importance of mobile advertising at Booth #8.1A10.
As always, we’ll be sure to share up-to-the-minute
highlights of our time at Mobile World Congress, including photos, videos and
more on our Facebook
and Twitter pages.
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