Wednesday, November 7, 2012

Resilience In The Wake Of Hurricane Sandy


By David Gwozdz

Last week, the Northeast was put to the ultimate test when Hurricane Sandy barreled its way across the east coast. Although it only lasted two days, the effects of the “superstorm” will be seen for months to come. For millions of people in towns near and far – from New York to New Jersey to Connecticut to Washington DC – homes were destroyed, businesses were washed away (literally) and sadly, lives were lost. The people of New York have always been resilient in the face of disaster and tragedy. All of us here at Mocean Mobile feel incredibly proud to call New York City our headquarters and express our deepest sympathies and condolences for all those affected by Hurricane Sandy. Now is the time to come together (friends and strangers alike) and rebuild this city that’s given us so much over the years.

In the months to come, I’m hopeful and optimistic that mobile will act as an important tool in the recovery and rebuilding process. As we’ve seen with previous natural disasters around the world – from the devastating 2010 earthquake in Haiti to the 2011 tsunami in Japan – mobile carries with it tremendous power to do “good” and empower communities to work together, fundraise and rebuild what’s been torn down to make it even better and stronger.

Because of the unique capabilities of mobile devices and their ability to keep us “always connected” 24/7, mobile giving is expected to account for 20% of Hurricane Sandy disaster relief efforts. The American Red Cross, Salvation Army, American Humane Association and World Vision are just a few of the organizations that have already set up mobile giving campaigns. Mobile users can simply text a keyword to a short code to donate $10 – it’s simple and fast to help those affected by Hurricane Sandy.

Here are just a few ways we can all help and give back to all those affected by Hurricane Sandy.

American Red Cross: http://www.redcross.org
American Humane Association: http://www.americanhumane.org


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