The upgraded Mocean Mobile Universal SDK gives developers more revenue making opportunities with expanded rich media and ad network plug-ins.
Mocean Mobile recently released an update to their universal software development kit (SDK). We’ve been listening to the developer community which has been asking for more flexibility in who they can rely on for ad fill and unique display ad units. I’m proud to say, the latest release is a much lighter version and was written to give a much greater range of choices.
Benefits of the upgraded Mocean Mobile universal SDK include:
· Streamlining of the 3rd party library integration, ensuring minimal payload upon application downloads and launch.
· Access to 50+ 3rd party, server side integrations.
· Integration with any 3rd party SDK for additional reach/functionality; opening more opportunities to work with partners at any level of relationship – from backfill to direct sales.
· ORMMA/MRAID compliance, ensuring rich media support across the board.
So what does this mean?
It means that developers who rely on Mocean Mobile’s MAST for Publishers platform to monetize their display ad space can plug in any number of a wide variety of mobile ad networks, display ad networks or other server side fill partners. As we all know, in the fast moving rich media market, publishers are often asked to accommodate different rich media vendors from one ad campaign to another. This latest SDK release enables developers to utilize any leading rich media vendor as they wish.
Some of the rich media partnerships that app developers can leverage with Mocean Mobile include Celtra, Sprout, Crisp, Meteor Group, Phluant Mobile, EyeWonder, and Rich Mob, just to name a few.
As for the server-side integrations, here is just a random snap shot of the 50+ 3rd parties our app developers can utilize; Adfonic, Admob, ATTiBusiness, Brightroll, City Search, DoubleClick, iAds, iVdopia, Nexage, TAPTAP, WHERE, and Yellowpages.
We think it’s critical for developers to have this flexibility in order to maximize their potential for display ad monetization. So far, the reaction to our new SDK has been very positive. Lets us hear your thoughts.
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